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Distributors & wholesalers

Check stock before promising a delivery.

Keep customer sales close to products, supplier orders, receiving and fulfillment so the commercial promise and the stock situation do not drift apart.

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Use Case

The promise to the customer depends on supply the customer never sees.

Distribution gets painful when Sales knows what the customer wants, Purchasing knows what was ordered and receiving knows what actually arrived, but nobody can see the whole situation quickly.

Lynka gives the customer sale, product, supplier, purchase order, receipt and fulfillment their own records with the references needed to check what is happening.

Requirements

Problems start when the same product means something different to each team.

Account

That matters when procurement, finance and operations are different people but the commercial relationship belongs to the same customer.

Quote

Cost and margin information on the commercial record can help flag a weak deal before it is finalized.

Availability

That makes it easier to check what is already expected before placing another supplier order.

Purchase

The purchase order records the selected supplier, quantities, costs, currency, expected date, freight and payment terms. Ordered and received quantities remain separate while delivery is incomplete.

Receiving

Posted accepted quantity updates the receipt totals and can create the stock movement that changes inventory. Receiving problems remain visible for follow-up.

Fulfillment

Payments remain separate records, so the distributor can see what was sold, what was delivered and what money has actually been received.

Ap Margin

Inventory Valuation Summary shows value held in positive stock, while Margin by Product compares recognized revenue with cost of goods sold.

Solution

Customer demand and the supply behind it meet around the same product trail.

Account

Keep the relationship at company level

One customer company can have several contacts with different roles. Customer-contact relationships can identify primary, billing and decision-maker contacts while deals and activities remain part of the account history.

That matters when procurement, finance and operations are different people but the commercial relationship belongs to the same customer.

Lynka
Leads
Deals
Activities
Notes
Search records...
Maya Bennett
Northstar Logistics
Jordan Lee
Northstar Logistics
Olivia Hart
Northstar Logistics
Maya Bennett
Qualified lead · Northstar Logistics
Contact
Email
Activity
Notes
Docs
Implementation timeline
Can we align the rollout for early next month?
Pricing review
Please send the updated proposal with the annual billing option.
Reply from Lynka
Updated quote sent. Next step is internal review.
Context
The relationship beside the activity.
Company
Northstar Logistics
Lead score
340
Opportunity
99.9%
Current page
/pricing

Quote

Quote from the product information your team already uses

Quotes can use catalog products with quantity, selling price, discount, tax and currency. Product records can retain SKU, barcode, cost, stock settings and supplier relationships.

Cost and margin information on the commercial record can help flag a weak deal before it is finalized.

Quote builder
Q607204
Draft quote · USD
Adjust tax
Choose template
Customer or Deal
BluePeak Trading
Due date
09/15/2026
Currency
USD
Description
Qty
Unit
Tax
Total
Operations platform annual plan
1
1,176.15
15%
USD 1,352.57
Onboarding and setup
1
320.00
15%
USD 368.00
Tags & categories
Add tags...
Customer notes
Visible on the final document...
Totals
Subtotal
USD 1,496.15
Tax total
USD 224.42
Grand total
USD 1,720.57

Availability

Separate stock on hand from stock on the way

Current stock and incoming stock answer different questions. Goods in Transit uses open purchase-order quantity that has not yet been received, while the Reorder List highlights products at or below their minimum level.

That makes it easier to check what is already expected before placing another supplier order.

Lynka
Products
Suppliers
Purchase Orders
Goods Receipts
Create product
⌂
◔
≣
⌁
▦
Search products...
My records
Product
SKU
Price
Status
Brand
Lemon CRM Suite
PRD-0007
USD 200.00
Active
Northstar
Launch Kit
PRD-0004
USD 30,000.00
Active
BluePeak
Support Add-on
PRD-0008
USD 3,000.00
Active
Cedar Grove
Service Credit
PRD-0011
USD 110.00
Inactive
Atlas
Launch Kit
PRD-0004
Product information
Pricing
Stock
Related
Product name
Launch Kit
Description
Implementation and setup bundle
Category
Services
Brand
BluePeak
Item type
Stocked item
Installation
Standard product

Purchase

Buy from the supplier that fits this order

A product can have several supplier records with different vendor SKUs, buying prices, currencies, lead times and minimum order quantities.

The purchase order records the selected supplier, quantities, costs, currency, expected date, freight and payment terms. Ordered and received quantities remain separate while delivery is incomplete.

Supplier and purchasing terms
Supplier information
Summary
Items
Notes
POs
GRNs
On the way
Summit Supply Co.
summit.supply@example.com · Active
Overview
Timeline
Supplier name
Summit Supply Co.
Phone
+1 310 555 0102
Currency
USD
Payment terms
Net 30
Delivery days
7
Expense account
Office procurement
Action required
What still needs configuration.
Supplier information complete · Payment terms complete · Accounting mapping pending

Receiving

Record what arrived, not what should have arrived

One purchase order can be received in several deliveries. Each receipt can separate accepted, damaged and on-hold quantities.

Posted accepted quantity updates the receipt totals and can create the stock movement that changes inventory. Receiving problems remain visible for follow-up.

Receiving against the purchase order
PO line
Ordered
Received
Status
Launch Kit
25
25
Complete
Support Add-on
10
8
Partial
Onsite training
4
4
Complete
Stock movement
Warehouse
Main storage
Receipt number
GRN-10024
Matched supplier
Summit Supply Co.
Updated inventory
33 units now available
Last movement
Posted Sep 04, 2026

Fulfillment

Keep delivery status separate from payment status

Invoice fulfillment records delivered quantities against invoiced products and can be posted in stages. Eligible posted fulfillment can create outbound stock movement and the related cost effect.

Payments remain separate records, so the distributor can see what was sold, what was delivered and what money has actually been received.

Inventory valuation
Stock on hand
284 units
Committed
USD 18,400
Inventory value
USD 142,880
Average margin
34.2%
Profitability by product
Product
Revenue
Margin
Launch Kit
USD 92,000
41%
Support Add-on
USD 37,800
28%
Training bundle
USD 19,500
35%

Ap Margin

Check supplier bills and watch the margin

Supplier bills can link to purchase orders and posted goods receipts, run through three-way matching and require approval before payment when those controls are enabled.

Inventory Valuation Summary shows value held in positive stock, while Margin by Product compares recognized revenue with cost of goods sold.

Those reports help the business watch both capital tied up in inventory and the gross profit the products are producing.

Inventory valuation
Stock on hand
284 units
Committed
USD 18,400
Inventory value
USD 142,880
Average margin
34.2%
Profitability by product
Product
Revenue
Margin
Launch Kit
USD 92,000
41%
Support Add-on
USD 37,800
28%
Training bundle
USD 19,500
35%

Results

The order is easier to explain from quote to receipt.

Sales can see the commercial position behind the customer offer.

Purchasing can compare supplier terms against the order in front of it.

Partial and imperfect deliveries remain visible.

Stock reporting points back to the same product trail.

Supplier billing can be checked against what was ordered and received.

Explore Lynka

See a distributor sales and stock workflowManage products, purchasing and stockManage quotes and invoicesTrack supplier bills and accounts payableExplore sales and operations reports

Check the stock situation before the promise leaves Sales.

Use Lynka to keep customer demand, supplier orders, receiving, fulfillment and margin easier to verify.

Start FreeSee pricing
Lynka
Products
Suppliers
Purchase Orders
Goods Receipts
Create product
⌂
◔
≣
⌁
▦
Search products...
My records
Product
SKU
Price
Status
Brand
Lemon CRM Suite
PRD-0007
USD 200.00
Active
Northstar
Launch Kit
PRD-0004
USD 30,000.00
Active
BluePeak
Support Add-on
PRD-0008
USD 3,000.00
Active
Cedar Grove
Service Credit
PRD-0011
USD 110.00
Inactive
Atlas
Launch Kit
PRD-0004
Product information
Pricing
Stock
Related
Product name
Launch Kit
Description
Implementation and setup bundle
Category
Services
Brand
BluePeak
Item type
Stocked item
Installation
Standard product

Questions about Distributors & wholesalers

Can Lynka manage several suppliers for the same product?

Yes. Each supplier can have its own SKU, price, currency, lead time and minimum order quantity for the same product.

Lynka

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